Digital Marketing

Get Ahead of the Cart: Marketing Strategies for Peak Shopping Events

The modern retail calendar is packed with mega-events like Prime Day, Black Friday, Cyber Monday and others that can make or break…

As United Airlines Loyalty Members Take Flight, Instacart Delivery Fees Stay Grounded

A new partnership between United Airlines and Instacart will give the airline’s loyalty members $0 delivery fees for orders placed before, during…

Mastercard Debuts Digital Media Network

Mastercard has introduced Mastercard Commerce Media, a digital media network with an existing base of 25,000 advertisers and reach to 500 million…

Meta Debuts Customizable AI Agent to Help Brands Close the Sale

In its ongoing effort to leverage AI to drive ad performance across Facebook, Instagram and its messaging platforms, Meta has unveiled a…

NikeSkims Collaboration with Kim Kardashian Debuts This Week

The debut line includes seven collections across 58 silhouettes, offering over 10,000 ways to combine different pieces….

How Google is Helping Marketers Adapt to the First AI-Powered Holiday Season

The introduction of AI into online search is precipitating a massive shift in the way users navigate the web. In fact, since…

Sephora Launches Platform for Creator-Curated Digital Storefronts

Sephora has debuted My Sephora Storefront, an affiliate platform that gives U.S. influencers a new opportunity to build shoppable digital storefronts and…

Holiday Sales Predictions Vary, but One Thing is Clear — AI will be a Winner

Sales forecasts from Deloitte and Salesforce predict relatively rosy sales this holiday season, but not everyone is predicting a blockbuster holiday —…

Ulta Beauty Kicks Off ‘College Glow Up’ Tour to 6 Campuses

Ulta Beauty has embarked on its first multi-market experiential activation — a College Glow Up Tour presented in partnership with HerCampus Media…

What U.S. Retailers can Learn from China’s Social Commerce Success

In Q1 this year, Chinese retailer Pop Mart saw market capitalization surge to nearly $40 billion, outpacing established global rivals like Hasbro and…

Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers

How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for many brands and creators…

DSW Steps into Retail Media Arena with Debut of ‘Front Row Connection’

DSW Designer Shoe Warehouse has stepped into the retail media arena with the debut of Front Row Connection, a self-service platform powered…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.