Consumer Trends

JCPenney Joins Syndication Network to Amplify User-Generated Content

JCPenney has joined the Bazaarvoice Visual Syndication Network, which allows for end-to-end management of user-generated content (UGC) within a single platform. Brands…

The Athlete’s Foot Brings New HQ and Community-Focused Flagship to Atlanta

The Athlete’s Foot (TAF) has opened its new corporate headquarters, flagship location and community center on Monroe Drive in Atlanta, in the…

Ulta Enlists Wellness Experts to Help Address ‘America’s Joy Deficit’

Last year, after Ulta Beauty conducted research that revealed a “joy deficit” among Americans, the brand responded with The Joy Project: an…

Crystal Ball Time: What Will Motivate the 2026 Consumer?

It’s natural to expect forecasts at a conference with a name that’s a homophone of “future,” and WGSN President and CEO Carla…

Associated Food Stores Adopts Personalization and Customer Insights Platform

Associated Food Stores (AFS), a wholesaler and cooperative serving nearly 450 supermarkets in the Intermountain West region, has adopted customer engagement, personalization…

4 Trends That Should Drive Retailers’ Holiday Strategies

Still-potent economic uncertainty is encouraging consumers to be savvier as they browse and buy. But while there may be more price comparing…

Are we Wasting Time Mining Data for Customer Preferences?

Analyzing customer data to predict future purchases can be hard. And it doesn’t help that most companies focus far too often on…

JCPenney and Jamey Perry Launch Fashionable Adaptive Apparel Line

JCPenney has partnered with disabled writer and athlete Jamey Perry on a line of fashionable, functional apparel for women who use wheelchairs….

Snoop Dogg Sparks Brand Awareness, Lowers Acquisition Costs for Solo Stove

When Luana Bumachar joined Solo Brands as its Chief Marketing Officer earlier this year, there was a big debate permeating the industry:…

Family Dollar Selects AI-Powered Solution to Enhance Category Management

Family Dollar will use solutions from Dunnhumby to make merchandising and category management more customer-centric across its store network. Dunnhumby will use…

Luxury Brands Respond to Spending Slowdowns with M&A Activity and Gen Z-Friendly Branding

Following a record year in 2023, the luxury market is navigating a confluence of disruptions, from global conflicts and economic volatility to…

Navigating the Future of Loyalty: Innovative Strategies for Engagement, Rewards and Unveiling the Differences Ahead

Loyalty programs have long been a staple of the business world, offering incentives and rewards to engage and retain customers. However, as…

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