web3

How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game

For many people Discord remains an anomaly — something they may have heard of during the pandemic but found too technically intimidating…

3 Ways Brands are Reimagining Loyalty Programs

Sure, points and coupons are great, but today’s consumers are expecting far more from branded loyalty programs. While dollar savings may be…

Lacoste Evolves NFTs into Community-Focused Loyalty Program

French fashion brand Lacoste is expanding the utility of its UNDW3 NFT collection, first released in June 2022, to include a Web3-based loyalty…

How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions

After more than a year of hype (followed by hype fatigue), experts and practitioners are split on whether the metaverse and Web3…

Walmart, Ebay Launch New Accelerator Programs Focused on Ecommerce, Web3

Walmart’s incubation arm, Store Nº8, and Ebay have both launched new accelerator programs aimed at supporting startups developing technologies designed to help…

NFTs Aren’t Obsolete — They’re Just Evolving into Something Much More Useful

In the two years since Christie’s sold a Beeple NFT for $69 million and Justin Bieber paid $1.3 million for his very…

Ralph Lauren Dives into Web3 With Crypto-Focused Miami Concept Store

Ralph Lauren has opened a concept store in Miami that will accept cryptocurrency payments through a partnership with BitPay, according to a…

Coach, Clinique and Aéropostale Move Beyond Metaverse Hype with Tactical Omnichannel Activations

Just one year ago the business world was ablaze with the potential of the metaverse — new virtual worlds and NFT launches…

#RICE23 Chair Announcement: Cathy Hackl Added As Metaverse And Next-Gen Fashion & Retail Chair

Vivienne Tam Brings NYFW Runway Show to the Metaverse

International fashion brand Vivienne Tam hosted an immersive metaverse experience at New York Fashion Week (NYFW) alongside its real-world runway show on…

L’Oréal Exec: Retailers Need to Create ‘Beauty Destinations’

There was a time not too long ago (during those horrible pandemic years we’re all trying to forget) when makeup went out…

Holidays in the Metaverse: Macy’s Parade Goes Virtual, Mattel Debuts Marketplace for Toy NFTs

Two of the biggest names of the holiday season — Macy’s, producer of the iconic Thanksgiving Day Parade, and toy maker Mattel…

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web3

How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game

3 Ways Brands are Reimagining Loyalty Programs

Lacoste Evolves NFTs into Community-Focused Loyalty Program

How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions

Walmart, Ebay Launch New Accelerator Programs Focused on Ecommerce, Web3

NFTs Aren’t Obsolete — They’re Just Evolving into Something Much More Useful

Ralph Lauren Dives into Web3 With Crypto-Focused Miami Concept Store

Coach, Clinique and Aéropostale Move Beyond Metaverse Hype with Tactical Omnichannel Activations

#RICE23 Chair Announcement: Cathy Hackl Added As Metaverse And Next-Gen Fashion & Retail Chair

Vivienne Tam Brings NYFW Runway Show to the Metaverse

L’Oréal Exec: Retailers Need to Create ‘Beauty Destinations’

Holidays in the Metaverse: Macy’s Parade Goes Virtual, Mattel Debuts Marketplace for Toy NFTs

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

NRF: Retail’s Big Show 2024

Retail Innovation Conference & Expo 2024

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