personalization

Certona Acquires U.S. Patent To Power Personalization Platform

Certona, an omnichannel personalization platform provider, has acquired a patent for a “universal system and method representing and predicting human behavior” from…

Evergage Offers Real-Time Personalization Tools

Brands and retailers have the ability to build long-term, profitable relationships with consumers by personalizing the shopping experience across all channels. The…

APACSale Sees 50% Surge In Email Click-To-Open Rates

While growth is always a positive thing in the sometimes-volatile retail industry, businesses can sometimes face a series of challenges as they…

O’Neill Amplifies Site Engagement By 85% With Site Personalization

Millennials have been spotlighted as the driving force behind new technology and marketing trends in the retail industry. Highly connected, tech-savvy and…

Infor Rhythm Offers A Holistic View Of Web Site Engagement

To build and maintain a base of loyal customers, retailers need to focus on fostering meaningful relationships with their customers. A key…

Personalization Beyond The Product Page

A compelling and engaging online customer experience is the hallmark of the world’s most successful retail companies. And with any stellar customer…

BevMo! Exec: Content And Utility Are Central To Mobile Success

For years, retailers believed that to stand out in a mobile world they needed to create flashy apps and sites. However, as…

Avenue 32 Brings Element Of Discovery Back To Online Shopping

Modern, fashion-savvy consumers rely on technology to not only purchase products, but discover new designs from up-and-coming brands. Although many online shoppers…

Consistency, Personalization Valued Most Among Consumers

Whether consumers plan to purchase items online or in a physical store, they value consistency across all channels, according to a…

Ahold Uses Mobile To Facilitate The Path To Purchase

Consumers typically visit the grocery store once a week — or sometimes more. But most still stick to the same list of…

Über Digital Consumers Demand More Connected Store Experiences

More shoppers are demanding increasingly immersive and connected experiences. As they do, retailers must embrace state-of-the-art solutions that enable faster and more…

Effy Jewelry Taps AgilOne To Personalize Marketing Campaigns

Effy Jewelry, a multichannel jewelry retailer, has implemented solutions from predictive marketing company AgilOne to improve online sales and create more relevant…

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