The relationship between brands and consumers is more complex than ever, with shoppers expecting their favorite brands to engage them authentically and…
Digital typesetting and typeface design company Monotype has acquired Olapic, a user-generated content (UGC) startup, for approximately $130 million. The acquisition will…
Brands and retailers tap user-generated content to showcase real-life use-cases for their products and services. And with 92% of consumers saying they…