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Delivering Omnichannel: From The Back-End To The Front-End And Beyond

 

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Delivering Omnichannel: From The Back-End To The Front-End and Beyond

On-Demand • Aired On Thursday, December 12th, 2013 • 12 PM ET / 9 AM PT

The term “omnichannel” conjures up thoughts of a consistent and excellent brand experience enjoyed by shoppers across all channels. But the brand experience is just the marionette of the performance. The puppeteer pulling the strings is proper supply chain execution.

The brand experience is only as good as the inner workings that make it happen. Those components include business intelligence tools such as Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM). This webinar will guide retailers through the proper performance of today’s best-in-class ERP and CRM solutions that help deliver the command performance shoppers are demanding.

 

Register to view this webcast below:

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Get free access to tactical tips, invaluable insights, and deep-dive conversations that will help you hone your strategies for Q4 and beyond. That way, you can be sure to be on shoppers’ nice lists this holiday season…and all year long.

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