RichRelevance has appointed Carl Theobald as President and CEO. Former RichRelevance President and CEO Eduardo Sanchez will remain with the company as a Board Advisor.
With 25 years of experience, Theobald most recently served as CEO of FollowAnalytics, a mobile marketing platform serving brands in retail, travel, automotive and financial services. Previously, he served as CEO of Avangate.
Theobald began his career within the Oracle product organization and served as the VP of CRM Products, where he was focused on helping the company drive revenue growth.
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Theobald holds a master’s degree in engineering from Stanford University and completed his undergraduate degree in electrical engineering at Princeton University.