Advertisement

Sally Beauty Launches Upgraded Loyalty Program Nationwide

After running pilots in Florida and Georgia since 2017, Sally Beauty has launched its revamped loyalty program nationwide. The program represents a makeover of the retailer’s Beauty Club Program, featuring a more personalized experience with additional bonuses and exclusive member perks.

New features of the Sally Beauty Rewards program include:

• Current Beauty Club members are automatically enrolled, receiving a $5 reward and points based on their previous activity;
No annual membership fee, and new members receive a $5 reward certificate for joining;
• Members earn 10 points for every $1 spent in stores or at SallyBeauty.com, and a $5 reward certificate for every 500 points ($50 spent) that can be used like cash on products;
• Spending $200 in one year qualifies customers for an Elite Membership, which offers 25% more rewards on every dollar spent and free shipping for online orders; and
• Members get double points during their birthday month along with other personalized offers throughout the year.

Advertisement

“We want everyone who interacts with us to see and feel the energy and excitement around Sally Beauty,” said Chris Kobus, Group VP, Marketing and Digital for Sally Beauty in a statement. “I believe this is a game changer for us and those eager about the opportunity to earn cash toward free products.”

Advertisement

Advertisement

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: