ASICS has selected hybris, a commerce platform provider, to restructure the ASICS web sites with corporate, branding and e-Commerce functions. The company is rolling out the site updates in the U.S. before moving on to other countries, according to a hybris press release.
The hybris tools will empower the ASICS branding and transactional pages, supporting its omnichannel deployments and B2C commerce with consumers.
Hybris is planning to “integrate our global e-Commerce and web sites as part of our ‘ASICS Growth Plan,’” noted Yuichi Honma, Senior General Manager Global IT Division, ASICS Corporation. With the hybris single platform, ASICS can now scale the solution globally with flexibility in a short period of time.
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The hybris Commerce Suite offers ASICS a solution in a single platform, offering industry standard Java-based light applications, quick-deploy architecture, and a flexible platform and price structure.
