Executive ViewPoints

Retail is Finally Conversational, but Most Brands Aren’t Ready

For years, ecommerce has been stuck in a transactional rut. Shoppers type in a keyword, scroll through product grids, maybe filter a…

Weathering the Storm: How Retailers can Ensure Resilience Amid Rising Cloud Outages

In today’s digital-first marketplace, consumer expectations for flawless shopping experiences, whether in-store or online, have reached unprecedented heights and are putting pressure…

Build a Successful CPG Loyalty Program with These 5 Tips

In the ultra-competitive market for consumer packaged goods (CPG), brand loyalty programs play a crucial role in differentiating your brand from the…

Retail Media Remains Fragmented, but Adtech Is Helping Drive Unification

Over the past few years, retail media has become one of the fastest-growing channels in digital advertising, with over 250 retail media…

How Tech Retailers can Turn Overstock into Sustainable Profit

According to IHL Group, overstock costs retail businesses $562 billion. These warehouses filled with surplus products aren’t just storage liabilities — they…

Ensuring Supply Chain Due Diligence: Practical Steps for Preventing Human Rights Abuses

Since the enforcement of the Uyghur Forced Labor Prevention Act (UFLPA) began in 2022, U.S. Customs and Border Protection (CBP) has significantly…

Sustainability is Rewiring Electronics — and Retail

From yo-yoing new tariffs to supply chain instability to shifting consumer preferences, market turbulence is hitting retail hard. As volatility becomes the…

Loyalty is a Number. Fandom is an Energy.

Most brands know how to build loyalty. Fewer know how to build fandom — and that’s where they fall short. Loyalty is structured….

5 Ways to Meet the New Rules of Branding in an AI-First Retail World

AI has already raised consumer expectations across the board. People expect hyper-personalization, and they expect things to happen faster. What used to…