3 years ago How Transparency and Traceability can Drive Sustainable Fashion We see a clear trend in the U.S. and Europe — conscious consumers are demanding to know how retailers produced their clothes,…
3 years ago Vendor’s Guide to Amazon Negotiations 2022 Every year ecommerce brands negotiate their contractual terms with Amazon. This year’s negotiations are expected to bring plenty of new challenges in…
3 years ago How Ecommerce Tech Can Reduce the Environmental Damage it Caused in the First Place It’s no surprise that ecommerce has practically taken over the global economy. Annual online sales worldwide are expected to climb to a…
3 years ago Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value Ecommerce returns are the new reality for retailers, but their rapid rise doesn’t have to crush conversion rates and profitability. Instead, brands…
3 years ago A 5-Point Action Plan to Build an Environmentally Friendly Supply Chain for Your Business in 2022 There is no doubt that customers value convenience over sustainability, which is why same-day shipping remains a popular delivery option along with…
3 years ago Store Management Costs in the Era of Ecommerce Food retail demand has become fractured across multiple channels, with traditional brick-and-mortar formats losing out to the online medium. In 2019, online…
3 years ago How Zero-Party Data is Helping Retailers Retain Customers and Build Trust Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands,…
3 years ago Supply Chain Challenges Have Introduced a New Concept into Ecommerce — Inventory Pacing Supply chain management is the heart of retail management and has the ability to inform the overall health of a business. As…
3 years ago Scams Retailers Should Be Watching Out for This Spring — and How They Can Protect Themselves For many, the spring season brings in a fresh start. Whether it’s seeing the snow melt or cleaning out a closet, the…
3 years ago How to Build a Modern Supply Chain That’s Built to Last Supply chain struggles never used to make headlines. That changed over the past few years as the COVID-19 pandemic and then the…
3 years ago The Evolution of Ecommerce for Considered Purchases As the percentage of purchases consumers make online continues to grow exponentially, retailers are facing a challenge — how to educate online…
3 years ago 3 Steps Retailers Can Take to Detect and Defend Against Ad Fraud As a technology vendor, I have rare insight into the day-to-day of online retailer consumer traffic. So I regularly help customers identify…