Executive ViewPoints

Generative AI in Retail: 4 Predictions for 2025

The retail industry’s rapid adoption of generative AI technologies will continue in 2025. Throughout 2024, many retailers moved gen AI projects from…

Are You Bringing Brick-and-Mortar Friction into Ecommerce?

As ecommerce solidifies its position as a critical revenue growth driver for brands, organizations must reevaluate their operations to take a more…

Reducing Plastic Usage Requires Coordinated, Holistic Efforts

Retailers face a growing list of competing priorities when making decisions on their packaging, and sustainability continues to climb up the ranks….

Sink or Swim: How Digital Transformation will Determine Company Success (or Failure) in 2025

As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty – and the risks of…

A Pragmatic Guide to Building a Global Retail and Ecommerce Content Strategy

In the highly competitive world of retail and ecommerce, brands must deliver personalized and relevant customer experiences to stay ahead. Tailoring product…

Unlocking AI’s Potential for Retail Advertising

In an increasingly fast-paced advertising landscape, AI is no longer a futuristic concept — it’s here and a present-day necessity, giving those…

Nearshoring, AI and Sustainability: 3 Trends Transforming the Apparel Manufacturing Industry

Nearshoring, artificial intelligence and sustainability are among the major trends that will transform the apparel manufacturing industry in 2025 and beyond. While…

Embracing MoCRA for a Safer, Transparent Cosmetics Industry

The Modernization of Cosmetics Regulation Act (MoCRA) introduces significant regulatory changes for the cosmetics industry, aimed at enhancing consumer safety and product…

Why Chatbots Haven’t (and Won’t) Live up to the Hype

In the early 2010s, technology forecasters and business analysts painted a compelling picture of the future of customer service: chatbots would dramatically…