Trend Watch

Target Revamps Stores To Attract Millennial Shoppers

With so much focus on e-Commerce today, brick-and-mortar strategies can fall through the cracks. But only 15% of consumers opt to shop…

UX Research Is No Longer Just The UX Team’s Job

With 60% of enterprises saying they will test their user experiences more frequently in 2016, it appears more companies are understanding the…

Do Retailers Appreciate Employees The Same Way They Appreciate Customers?

Did you know that Employee Appreciation Day is March 4? If not, that may be your first stumbling block to building long-term…

To Marketplace Or Not To Marketplace?

Retailers are clamoring to find new ways to reach their target audience and expand their brand reach. Some are turning to marketplaces…

The Returns Debate: Is Leniency The Way To Go?

As e-Commerce traffic continues to rise, consumers count on the ability to easily return purchases. According to a study by the NRF,…

Get Omnichannel Fulfillment Right To Keep Pace With Consumer Demand

Building an effective omnichannel shopping experience is difficult, but it’s a task retailers must commit to if they want to delight today’s…

Holiday Marketing Tips: Lessons From Valentine’s Day

The flowers are wilting and the candy wrappers are crumpled at the bottom of the box, which means it’s time to analyze…

Subscription Gifts Challenge ‘Big Bang’ Valentine’s Day Model

Valentine’s Day gift giving has traditionally been about the impact of a one-time gift. Whether it’s flowers or candy that will only…

The ABCs Of Tech Teaming: Lessons From Sesame Street

The development and implementation of new technology is vital to the future of retail. With all of the choices available, knowing when…

Tailored Brands or Men’s Wearhouse: Benefits And Pitfalls Of New Brand Names

Changing your brand name can be a risky move. Customers don’t always react well to the change, resulting in more harm than…

Amazon: Can Anyone Beat The Retail King Of The Jungle?

As the rest of the retail world licked its Holiday 2015 wounds by closing stores and laying off employees, e-Commerce giant Amazon…

Can Macy’s And Other Department Stores Win With These New Tactics?

Department stores may have lost momentum due to declined sales during the holiday season and an overall increase in e-Commerce activity, but…

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