Retail Success Stories

Digital Transformation Propels Burton’s Omnichannel Growth Plans

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years…

Why Bob’s Discount Furniture Set Its Own Stringent Safety Rules Chainwide

One of the biggest challenges non-essential retailers have faced as they reopen stores has been operational rules that vary by state, county…

Amika Chatbot Upgrades Hair Care Retailer’s Upselling Capabilities

Direct shopper interactions are a powerful sales driver, even online: fielding questions directly and offering specific product suggestions upsells in a way…

Lovesac Curates Internal Communications To Keep Employees Focused During Pandemic

When the staff in Lovesac‘s Stamford, Conn. headquarters and 91 retail showrooms began to work from home under COVID-19 shelter-in-place orders, people…

How Potomac River Running Replaced Voicemail ‘Dead End’ With Texts

“Voicemail is not a good answer for retail,” said Ray Pugsley, owner of Potomac River Running in an interview with Retail TouchPoints….

Exclusive CEO Q&A: How LUXIE Is Pivoting To Win Older Shoppers

As the LUXIE brand has grown to become a global DTC cosmetic tools brand sold in 160 countries, its consumer base has…

Fitz Frames Uses App-Based Facial Mapping, 3D Printing To Refocus Eyewear Retail

Heidi Hertel was a mom of three whose daughters needed eyeglasses, but she found the process frustrating. Kids’ eyewear was limited in…

Shapermint #MakeTheCall Mother’s Day Campaign Tops 12 Million Impressions

Historically, marketers have used Mother’s Day to tug at consumers’ heartstrings in order to get them to open their wallets. But this…

Custom Bootmaker Kicks AOV Up 62% With Live Video Chats

Lucchese Bootmaker, a custom bootmaker and retailer founded in 1883, has deployed a very 21st-century solution to the challenge of connecting online…

Microsoft Stores Pivots, Gives 2,000 Brick-And-Mortar Employees Digital Access To Consumers

In the wake of COVID-19, many retail businesses focused on adapting their products and services — especially if they had an expansive…

Purple Accelerates Exposure Via Affiliate Network Of 150,000 Publishers And Brands

While Purple continues to expand its DTC operation into new channels, it also has sought to build up an often-overlooked marketing strategy…

Anthropologie Leverages In-Store Events To Acquire New Customers And Understand Spend Patterns

Even as “nonessential” retailers operate exclusively online during the COVID-19 pandemic, they still have the chance to rethink in-store experiences for when…

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Retail Success Stories

Digital Transformation Propels Burton’s Omnichannel Growth Plans

Why Bob’s Discount Furniture Set Its Own Stringent Safety Rules Chainwide

Amika Chatbot Upgrades Hair Care Retailer’s Upselling Capabilities

Lovesac Curates Internal Communications To Keep Employees Focused During Pandemic

How Potomac River Running Replaced Voicemail ‘Dead End’ With Texts

Fitz Frames Uses App-Based Facial Mapping, 3D Printing To Refocus Eyewear Retail

Custom Bootmaker Kicks AOV Up 62% With Live Video Chats

Microsoft Stores Pivots, Gives 2,000 Brick-And-Mortar Employees Digital Access To Consumers

Purple Accelerates Exposure Via Affiliate Network Of 150,000 Publishers And Brands

Anthropologie Leverages In-Store Events To Acquire New Customers And Understand Spend Patterns

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

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