Executive ViewPoints

What’s Next for Data Privacy Legislation in the U.S. in 2023?

Things rarely happen like you think they will. By mid-2022, many commenters’ privacy hopes were riding high. It looked like we might…

Does the Concept of the Sales Funnel Still Apply to Modern Retailers?

Looking around in 2023, we need to ask whether the concept of the funnel still applies in the digital age. Although it…

Personalization that Consumers Expect Post-Pandemic

Today’s retail environment is challenging — whether it is price pressure from discounters, market disruption from online players, increased price transparency for…

Actionable Strategies to Safeguard Your Supply Chain from Cyberattacks

The world’s supply chains are under attack, and the vendors that organizations rely on could be the weakest link when it comes…

It Pays to Try Your Luck at Digital Branding as a Cash Business

If a consumer has a $5 bill burning a hole in their pocket, will they spend it on a candy bar for…

Retail Loyalty’s Moment is Now

There’s no question that rising prices have altered consumer behaviors. Whether they’re choosing lower-cost private-label items at the grocery store, cutting back…

Transforming Customer Loyalty with Emerging Technology

While a new year means new opportunities for retailers, the importance of a successful customer loyalty program remains as important as ever….

Want to Win the Consumer in 2023? Start with Trust, Especially when it comes to ESG

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over…

How Livestream Shopping Channels the Power of Influencer Marketing

Brands have long recognized the power of celebrities to influence the buying decisions of consumers. But the advent of reality TV, followed…

Get Ready for the Headless Ecommerce Low-Code Revolution

Headless ecommerce and low-code application development are two increasingly advantageous technology frameworks — and they’re on a collision course for retailers. Headless…

Shopping While Black: the Impact of Discrimination on Black Health and Retailer Revenue

The buying power of African-Americans is projected to reach $1.8 trillion by 2024. However, the experiences of African-Americans in most retail stores,…

How to Create Immersive Retail Experiences

Digital signage looks vastly different today from my early days working for a niche hardware manufacturer developing simplistic solutions for groceries and…

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Executive ViewPoints

What’s Next for Data Privacy Legislation in the U.S. in 2023?

Does the Concept of the Sales Funnel Still Apply to Modern Retailers?

Personalization that Consumers Expect Post-Pandemic

Actionable Strategies to Safeguard Your Supply Chain from Cyberattacks

It Pays to Try Your Luck at Digital Branding as a Cash Business

Retail Loyalty’s Moment is Now

Transforming Customer Loyalty with Emerging Technology

Want to Win the Consumer in 2023? Start with Trust, Especially when it comes to ESG

How Livestream Shopping Channels the Power of Influencer Marketing

Get Ready for the Headless Ecommerce Low-Code Revolution

Shopping While Black: the Impact of Discrimination on Black Health and Retailer Revenue

How to Create Immersive Retail Experiences

Feature Your Byline

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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