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Albertsons Names New Retail Media Head

Brian Monahan, newly appointed head of Albertsons Media Collective.
Brian Monahan, newly appointed head of Albertsons Media Collective. (Image courtesy Albertsons Companies)

Albertsons Companies has appointed Brian Monahan as the new head of its retail media division, Albertsons Media Collective, effective July 21.

A recognized leader in retail media, Monahan has managed over $1 billion in retail media investments in previous roles at Dentsu, Pinterest and Walmart.com.

His hiring follows a period of rapid momentum for Albertsons Media Collective, including the appointment of its first-ever Chief Commercial Officer, the expansion of its retail media network through new advertiser partnerships and advancements in closed-loop measurement capabilities. Most recently, the group launched a pilot of its in-store digital display network to further bridge the physical and digital retail media experience.

“With Monahan at the helm, we’re poised to build on this momentum and unlock even greater value for our customers, advertising partners and business,” declared the company in a blog post announcing the news.

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