Digital Marketing

Social Media Shopping: Overcoming the Trust Gap

Social ecommerce is reshaping online retail, blending the reach of social media with the convenience of in-app purchasing. The premise is simple:…

Disney Doubles Down on Shoppable TV with ‘Virtual Concessions,’ Content-Based Ecommerce

As its roster of streaming services continues to grow and expand, Disney is upping the ante on shoppable TV. The latest additions…

Harry’s Promotes Veterans’ Mental Health with ‘Got Your 6’ Campaign

In military jargon, “got your six” means “I’ve got your back,” and Harry’s is putting actions behind those words: The men’s grooming…

NRF Sues to Block New York Law Requiring Algorithmic Pricing Disclosures

The National Retail Federation has sued to block a New York state law that requires retailers to disclose their use of “algorithmic”…

Can AI Fix the Online Search and Discovery Experience?

Have you ever wondered why it’s so easy for your shopaholic best friend to find the perfect pair of shoes online while…

Salesforce Global Holiday Forecast: AI Will Drive $1.6 Trillion in In-Store Sales

AI already has affected shopping habits for large numbers of consumers, and its ability to make hyper-personalized product recommendations — and also…

Listen Now: The Trust Deficit — Brand Transparency & the New Rules of Retail

It used to be that if you had established a strong brand name, you could count on consumers’ trust. But years of…

Lyft to Deliver Shoppers to Sephora Stores for a Beauty Breather During Prime Day

Sephora is hoping to flip the script this Prime Day, from frantic online buying to being chauffeured to a brick-and-mortar store. From…

Beyond the Registry: Rethinking the Path to Purchase for Modern Parents

The baby registry used to be the cornerstone of preparing for parenthood. Expecting parents would walk into a store, scan a list…

JCPenney Upstages Bezos with $10,000 Wedding in Venice, California

After weeks of anticipation (and complaints from locals), the year’s most-talked-about wedding — between Amazon Founder Jeff Bezos and TV presenter Lauren…

From Mobile Excellence Today to AI-Driven Commerce Tomorrow: Staying Relevant in the New Retail Reality

Ecommerce brands today face a critical junction. Rapid shifts in consumer behavior, combined with accelerating technological innovation, require retailers to prioritize mobile…

Make Your Store Influencer-Ready: Design Choices that Drive Foot Traffic and Social Engagement

The power of social media influencers is impossible to ignore in today’s digital age, with over half of Gen Z using TikTok…

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Digital Marketing

Social Media Shopping: Overcoming the Trust Gap

Disney Doubles Down on Shoppable TV with ‘Virtual Concessions,’ Content-Based Ecommerce

Harry’s Promotes Veterans’ Mental Health with ‘Got Your 6’ Campaign

NRF Sues to Block New York Law Requiring Algorithmic Pricing Disclosures

Can AI Fix the Online Search and Discovery Experience?

Salesforce Global Holiday Forecast: AI Will Drive $1.6 Trillion in In-Store Sales

Listen Now: The Trust Deficit — Brand Transparency & the New Rules of Retail

Lyft to Deliver Shoppers to Sephora Stores for a Beauty Breather During Prime Day

Beyond the Registry: Rethinking the Path to Purchase for Modern Parents

JCPenney Upstages Bezos with $10,000 Wedding in Venice, California

From Mobile Excellence Today to AI-Driven Commerce Tomorrow: Staying Relevant in the New Retail Reality

Make Your Store Influencer-Ready: Design Choices that Drive Foot Traffic and Social Engagement

2025 Unified Commerce Benchmark for Specialty Retail

Transform Your Retail Workforce with Generative AI

Specialty Retail Under Siege: The Escalating Cyber Threat Landscape

Navigating Retail at 2025’s Halfway Point: What Omnichannel Retailers Need to Know

US Shopper Survey: What’s Killing Conversions for Enterprise Retailers

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