The Retail TouchPoints Network

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Why Argent’s Store Design Supports Community Events and 1:1 Styling Sessions

With Growth Top-of-Mind, Luxury Brands Focus on Digital Goods and Virtual Experiences

New Research: Retailers Plan to ‘Invest Their Way’ Through Impending Recession

HATCH is Reinventing Maternity Retail — and Now Plans to Bring 3 Legacy Brands Along for the Ride

How Daniel’s Jewelers Designs Stores and Shopper Experiences for Hispanic Consumers

Listen Up: Copper Compression’s Voice Commerce Play is (Almost) All About Brand Recognition

Email Marketing

Lands’ End Deploys New Solution to Personalize Email Campaigns

Lands’ End is partnering with Movable Ink to drive enhanced personalization in its email marketing campaigns with the help of AI. Through…

Checkmate Helps Retailers Offer Promotions Without Clogging Inboxes

Personalized shopping tool Checkmate is designed to help shoppers discover brands, apply discounts and manage their orders post-purchase. The solution aims to…

Is Your Email Marketing Software The Right One? 5-Point Assessment Guide

According to a Litmus study, every $1 invested in email marketing yields a profit of $36 —which is quite a return. Moreover,…

Searchspring Launches Tools for Personalized Email Campaigns

Searchspring, a search, product merchandising and personalization platform, has added Searchspring Personalized Email Recommendations to its Personalization Suite. The solution is designed…

4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Black Friday and Cyber Monday (BFCM) are right around the corner, and many ecommerce brands are already planning for another uncertain year….

Inside the ‘Online Mall’ Simon has Created for its Outlet Brands

A lot of new marketplaces have sprung up in the last few years, but even among that now dense crowd, Shop Premium…

How to Choose Email Software for Ecommerce

For 87% of B2B marketers and 77% of B2C marketers, email remains the primary content marketing channel. Indeed, it helps to expand…

Shopify Makes Strategic Investment in Klaviyo as Solution Providers Enter Product Partnership

Shopify and Klaviyo have entered a product partnership, with Klaviyo serving as the recommended email solution partner for Shopify Plus. Additionally, Shopify…

How Data Security Shifts are Driving New Marketing Mandates

Data privacy has come into sharper focus over the past year thanks to new state legislation and federal privacy laws like the…

3 Ways Retailers Can Harness the Post-Purchase Experience

A recent focus on digital strategy in ecommerce has changed what the customer journey looks like, from how brands attract customers to…

Why AMP for Email has a Place in Every Email Marketers’ Playbook

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load…

Why Ecommerce Growth Will Benefit from Brick-and-Mortar Stores’ New Role

Retailers selling online have benefited from the ecommerce surge engendered by COVID-19, but as with anything else in this industry, they can’t…

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Consumers Increasingly Using Voice Assistants, but Companies Lag in Development

Which Brands are Rewriting the Rules of Loyalty Programs?

Recalibrating for the Next Normal

Get Post-Purchase Right or Risk Losing the Next Sale

Omnichannel Orchestration: How to Optimize Inventory Amid Shifting Consumer Behaviors & Industry Disruptions

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