The Retail TouchPoints Network

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Subscription Pro Tips: Encourage Loyalty and Long-Term Relationships by Making it Easy to Cancel

At What Goes Around Comes Around, Store Designs Reflect Founders’ Passion for Luxury Vintage Resale

Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Forrester: Seek New Revenue Sources to Avoid Commodity Price Wars

Subscription Commerce Snapshot: Discounts are Out, Content and Community Are In

Macy’s vs. HBC: Two Different Takes on the Ecommerce Spinoff

Site Performance & Readiness

Study: Why AOV Has Ousted CLV as Ecommerce Executives’ Most Valuable Metric

The past two years have seen a rapid evolution of retailers’ digital operations, and perhaps more importantly led to a dramatic shift…

Best Buy to Add 1,000 New Tech Employees to Support CX Innovation

Best Buy plans to hire 1,000 new employees for its technology team and has teamed up with Amazon Web Services, as both…

How to Win in the Real-Time Holiday Retail Era

Holiday shopping season is upon us. Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative…

Facts and Myths About Video Marketing — The Holiday Edition

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic, engaging and perhaps the…

How to Keep Your Website Live During a High-Traffic Shopping Event

The ecommerce industry changes fast — particularly when world-transforming events such as COVID-19 happen. The pandemic has had a huge impact on…

How FTD Uses UX Analysis to Weed Out Friction Points in the Shopper Journey

When FTD was founded in 1910, it represented the absolute cutting edge in technology (the “T” in the name stood for the…

How (and Why) Amazon is Sharing its Tech with Retailers Around the World

Amazon is well known for being one of the largest retailers in the world. What’s less well-known is that thousands of other…

Getting Retail Website Localization Right the First Time

The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key…

FILA Site Enhancements Boost Conversions, Dramatically Reduce Bounce Rates

Traditionally, sport/leisure apparel and footwear brand FILA relied primarily on retailers to get its products on the bodies and feet of consumers….

Blue Nile Taps Load Testing and Production Lockdowns to Prep for an Unpredictable Holiday Season

Every retailer is bracing for the incoming surge of ecommerce holiday traffic, but perhaps no category faces as much pressure as luxury,…

AWS Q&A: How Retailers can Prepare Ecommerce Operations for COVID-Driven Uncertainty

This year’s surge in ecommerce has put strains on both supply chains and websites, and retailers now are guessing what challenges they…

Site Speed Enhancements Help The Company Store Handle COVID Sales Surge

When COVID-19 hit, many consumers sought comfort, from junk food to familiar entertainment choices. These desires proved to be good news for…

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Leveraging Customer Insights to Drive Personalization – A Retail Perspective

Supply Chain Impacts, Understaffed Stores Create Customer Loyalty Challenges

Streamline Product Data Management to Maximize Multichannel Growth

From Merchant-Centric to Customer-Centric: How to Transform Online Product Discovery

The 2022 Holiday Planning Guide for Retailers

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