technology

Steven Madden Transforms Online And Mobile Presence With MICROS

Steve Madden, a footwear and accessories retailer, is upgrading and expanding its presence across channels with omnichannel solutions from MICROS Systems, a…

10 Retailers Receive 2013 Channel Innovation Awards

In its third year, Retail TouchPoints is proud to present Channel Innovation Awards to 10 deserving retail companies. This award program is…

Belk Celebrates 125th Anniversary With Integrated, Prize-Based Campaign

Innovative retailers are connecting digital marketing channels to deliver compelling campaigns to shoppers. By blurring the lines between mobile, social, the web…

Keys To Maximizing Customer Retention And Loyalty

Due to the influx of channels and information available — from online to mobile and social — consumers are focusing more on…

Borders To Honor Loyalty Program And Gift Cards Through Bankruptcy

Borders has filed Chapter 11 bankruptcy but says “business operations continue as normal,” in a statement posted on a new web page…

Maximizing Retail Profits Through Customer Engagement

By Scott Zimmerman, President, TeleVox The changes in the economy due to the recession have directly affected the retailer/consumer relationship, specifically consumer…

5 Myths About RFID in Retail

By Rob Simmons, CEO, Freedom Shopping RFID is coming off the whiteboard and into the warehouse, store and consumer environment. As a…

Solution Spotlight: RFID-Enabled Solutions Streamlines Store Operations

Concept: RFID Enabled Solutions (RES) is a global provider of business solutions that are focused on optimizing operations, reducing expenses and improving…

Taking Mobile Marketing Beyond Coupons

By Jeff Weidauer, VP Marketing, Vestcom InternationalAll too often in recent years, retailers seeking to engage shoppers have trumpeted new technologies without…

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