shopper engagement

Clienteling: The Fast Shopper In A Slow Store

Shoppers natively are impulse consumers. They buy in what retailers call, “5 by 5” (five seconds by five feet). At home they…

Rave Cinemas Leverages NEOCAST For The Ultimate Customer Experience

Digital signage solutions allow merchants to amp up in-store experiences by encouraging customers to interact with content, such as offers and advertisements….

eCampus.com Optimizes Email Deliverability And Messaging, Boosts Channel Profits By 280%

Digital marketing strategies such as email are vital to e-Tailers striving to increase traffic and overall purchase rates. With the obstacles of…

Signature Helps Retailers Develop Stronger Relationships With Shoppers

The emergence of the cross-channel shopper has left retailers scrambling to keep pace by implementing new methods of engagement via mobile devices…

Retailers: Are You Social-Business Ready?

Think about the last major purchase you made. How did you make the decision? Consumer Reports or reading reviews online? Trusting a…

Analyzing The Digital Consumer For 2012 Mobile Success

As retailers finalize cross-channel marketing plans and investments for 2012, most have considered the benefits of mobile strategies, such as short message…

New Study Tests Top Internet Retailers’ Delivery Times During The Holiday Season

December 16 marked “Free Shipping Day,” but just how fast or slow are eTailers’ shipping services overall? This year STELLAService, an independent…

Socialize The Search Experience To Gain More Fans And Conversions

Social network sites have become the online equivalent of the family living room or local coffee house ― they’re the place where…

Private Label Growth, Innovative Technologies Fuel In-Store Shelf Strategies

Empowered, savvy shoppers are leveraging a variety of technologies and tools to make smarter shopping decisions every day through a variety of…

From the Source’s Mouth: What Consumers Say About Live Chat

Shoppers rely on live chat technology for a variety of sales and servicerelated functions, including answering questions prior to making a purchase,…

ChoiceStream Leverages Online Shopper Behavior To Target Qualified Prospective Customers

Concept: Developed during 2010, ChoiceStream’s CRUNCH solution is a custom audience targeting platform designed to help online advertisers target new prospects in a…

Study: Communication Drives More Than 20% Of Customer Trust

A top concern for retailers is creating a strong brand presence and positive reputation. To achieve this, it is vital that companies…

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