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4 Key App Marketing Objectives you Can Nail with Video Content

Thanks to its versatility and appeal, video content lies at the core of most inbound marketing campaigns nowadays. From boosting sales to…

Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Christmas in the UK is already in full swing. The UK remains a global shopping destination and traditionally sees a significant influx…

Why Ecommerce Retailers Should Prioritize Link-Building

Link-building is one of the most vital — and underutilized — pieces of the ecommerce puzzle. How vital? According to this study…

Retail Media is Omni-Funnel: How to Master It

When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss…

Walmart Debuts In-Store Parcel Stations to Speed Delivery

Walmart has introduced parcel stations — essentially mini “post offices” designed to streamline stores’ receiving and delivering of orders — and will…

Google Helps Shoppers Find the Perfect Gift with Generative AI

Earlier this month, Google debuted a slate of tools to help bargain-hunters find what they need this holiday season. Now the company…

Ad Fraud in a Challenging Economy: Optimizing Digital Advertising to Deliver Real-World Results

As consumer spending dips, retailers and ecommerce businesses are facing a perfect storm that is impacting their digital advertising ROI. They are…

New Slate of Google Tools Aims to Help Holiday Bargain Hunters

It’s no secret that holiday shoppers this year are looking for deals, and Google wants to help. A new dedicated Deals page…

Experimentation: The Holy Grail for Personalization, but Challenges Lie Ahead

Today’s online shoppers are looking for ecommerce businesses to connect with them on a personal level. By delivering relevant, targeted content and…

Google Rolls Out New Tools to Help Merchants Stand Out on Search

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search…

1-800-Flowers Launches Corporate Gifting Platform

1-800-Flowers.com has introduced SmartGift for Business to help business customers manage corporate gifting programs, automate sends, create a recipient feedback loop and…

8-Second Attention Spans and Short Videos: The Future of Video-First Marketing

The average American adult’s attention span is a staggering 8.25 seconds. In an era of goldfish-esque attention spans, short videos have emerged…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.

Google

4 Key App Marketing Objectives you Can Nail with Video Content

Walmart Debuts In-Store Parcel Stations to Speed Delivery

Google Helps Shoppers Find the Perfect Gift with Generative AI

Ad Fraud in a Challenging Economy: Optimizing Digital Advertising to Deliver Real-World Results

New Slate of Google Tools Aims to Help Holiday Bargain Hunters

Experimentation: The Holy Grail for Personalization, but Challenges Lie Ahead

Google Rolls Out New Tools to Help Merchants Stand Out on Search

1-800-Flowers Launches Corporate Gifting Platform

8-Second Attention Spans and Short Videos: The Future of Video-First Marketing

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

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