Executive ViewPoints

JCPenney Picks Walmart and Starbucks Vet as New CFO

JCPenney has appointed Stephanie Plaines as CFO, effective immediately. Plaines will lead all financial activities across the retailer, with the goal of…

Gift Card Lawsuits Can Be Avoided — Here’s How

Many brands launch gift card programs for all the right reasons: incremental sales, new customer acquisition, brand recognition and to build customer…

Can Retailers Escape Inflation?

Retailers are facing a dilemma. Record inflation is forcing unwanted price increases while eroding already frayed consumer loyalty, hitting their bottom lines….

5 Ways AR and VR Are Transforming Retail Training

In today’s tight labor market, training has become more critical than ever. Nowhere is that truer than in the retail space, where…

Three Types of Promotions Merchants Can Use To Attract Subscribers

There’s no question that strategic promotions and discounts motivate consumers to buy a product. But they can also open the door to…

What Fighting Digital Commerce Fraud has in Common with Maslow’s Hierarchy of Needs

Online fraud cost digital commerce merchants $27 billion in 2021, so it’s no surprise that retailers have redoubled their focus on eliminating…

A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

While many holiday shoppers favor online experiences to avoid waiting in endless checkout lines or battling over parking spaces, many now face…

Buy Now, Pay Later: Risks and Rewards

The marshmallow test is a famous bit of social science research: Give a kid a marshmallow, tell them they will get a…

Zero-Party Data Builds Loyalty and Reduces Mistargeting

The increasing importance of consumer privacy in online marketing has thrown the industry for a loop that people are still looking to…

Retail is the Number-One Industry Targeted by ADA Website Lawsuits

There are 54 million disabled Americans, making up the third-largest market segment. And like their able-bodied counterparts, they shop, bank and carry on large…

With the Peak Shopping Season Approaching, It’s Time to Think About Observability

It’s summer, and that means ecommerce businesses are once again gearing up for the peak selling periods of back-to-school and the holidays….

Retailers: What to Consider as You Offer Virtual Try-On Features

Online shopping has come a long way in providing consumers with a vision of how products might look on them. Product pages…

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Executive ViewPoints

JCPenney Picks Walmart and Starbucks Vet as New CFO

Gift Card Lawsuits Can Be Avoided — Here’s How

Can Retailers Escape Inflation?

5 Ways AR and VR Are Transforming Retail Training

Three Types of Promotions Merchants Can Use To Attract Subscribers

What Fighting Digital Commerce Fraud has in Common with Maslow’s Hierarchy of Needs

A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

Buy Now, Pay Later: Risks and Rewards

Zero-Party Data Builds Loyalty and Reduces Mistargeting

Retail is the Number-One Industry Targeted by ADA Website Lawsuits

With the Peak Shopping Season Approaching, It’s Time to Think About Observability

Retailers: What to Consider as You Offer Virtual Try-On Features

Ready Your Brand: Leveraging Composable Architecture and AI to Scale and Simplify Digital Content

The Next Era of AI: Combining Consumer, Associate and Workforce Management Tools for a Cohesive In-Store Experience

Accelerating Your Growth: Why Automating Tax andCompliance Solutions Are the “Hidden Heroes” of Expansion

Case Study: Sony BRAVIA Professional Displays Power Stella McCartney’s Global Store Digital Signage

Multimodal Commerce: New Era of Online Shopping

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