With any technology, new or old, the biggest challenge comes not in the invention itself but in its application. Turning the theoretical into the practical will be a retail industry priority in 2019.
This reports looks at key trends identified by the retail industry experts who contributed to the Retail TouchPoints 2019 Technology Preview and 2019 Outlook Guide. Major areas of focus include:
- AI and machine learning;
- Enhanced personalization;
- Exemplary in-store experiences;
- Sustainability and ethical retailing; and
- Unified commerce.
Throughout the report, quotes from these experts, who include retail analysts and consultants as well as high-level executives at leading solution provider companies, also will identify other noteworthy trends, including voice commerce, virtual showrooms and retailers’ growing partnerships with tech startups.
Download the full report to access expert insights into the biggest retail trends of 2019.