To succeed during the highly competitive holiday season, communication and collaboration between retailers and suppliers must occur on an ongoing basis. With access to first-hand knowledge of in-store activities, both parties can work together and discover new ways to improve in-store marketing campaigns, promotions, assortment and overall customer experiences.
This infographic, courtesy of Gigwalk, spotlights five steps to guarantee effective retailer-manufacturer collaboration during the holidays.
To succeed during the highly competitive holiday season, overall communication and collaboration between retailers and suppliers must occur on an ongoing basis. With access to first-hand knowledge of in-store activities, both parties can work together and discover new ways to improve in-store marketing campaigns, promotions, assortment and overall customer experiences.
This infographic, courtesy of Gigwalk, spotlights five steps to guarantee effective retailer-manufacturer collaboration during the holidays.
