Holiday Trends: Mastering Marketing During the Peak Shopping Season

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The second in a succession of monthly holiday-focused webcasts, this session will help retailers prepare for the holiday shopping season ahead. Stay tuned for related online events in Q4 2018 and the anticipated Holiday Wrap Up in Q1 2019!

According to the Salesforce State of Marketing Report, 70% of marketing leaders say must now compete on the basis of customer experience.

During this webcast on October 11 at 2 PM ET, Megan Collins and JR Linne of Salesforce will share insights into how you can keep up with high performing marketing leaders and meet the needs of shoppers who are craving personalized and relevant experiences.

You’ll learn how to put the shopper at the center of every marketing message you send this holiday season by:

  • Optimizing your marketing channels; and
  • Embracing artificial intelligence.

View for the webcast now!



Megan Collins
Product Marketing Manager


JR Linney
Sr. Manager, Industry Solutions, Retail


Debbie Hauss
Retail TouchPoints


On Demand


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