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Demystifying Personalization: How To Drive Higher Marketing ROI

True personalization is not about a “segment of one,” it’s about delivering unique, “one-off” experiences. Club Monaco increased email sign-ups by 74% using this strategy and the right tools.

Download this white paper to learn how to:

  • Operationalize personalization to drive higher ROI;
  • Make one-to-one decisions based on context; and
  • Embrace the diversity of your customer base.

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