Companies often become so fixated on short-term and long-term goals that they forget to prioritize the most important objective: creating value. Stuart Landesberg, CEO at Grove Collaborative, says that the company’s success, and vision for long-term value creation, can be attributed to four key areas.
During this episode of Retail Remix, Stuart breaks down these four areas and shares his perspective on how to effectively grow business through providing customer value. When done right, it can take a brand to the next level – even public! Tune in to learn:
- What helped support Grove’s marketing efficiency and effectiveness;
- What has proven to be the most fruitful channel for Grove;
- What, exactly, is a contextual channel?; and
- How sustainability will continue to impact retailers and their investors.