NuORDER has launched Whiteboard, a visual merchandising tool designed to showcase brands’ product lines.
Within the NuORDER platform, the new feature transforms static linesheets into interactive displays of a brand’s products. Viewing products in static spreadsheets or catalogs can make it difficult for retail buyers to visualize a complete product line, understand how products work together and select the right combination of products for their stores.
Whiteboard’s features include:
- Flexible layout, where users can arrange images, products and text in any way needed to tell the product’s story;
- Pre-built widgets that enable sales reps and marketers to arrange products in multiple formats without a graphic designer;
- Stackable product images that give a layered effect to showcase complementing products, as well as variations of a singular product — i.e. sweater and pants and different colors/patterns; and
- Collaborative workspace to share whiteboards with retail buyers and collaborate on the ideal product assortment.
Users can add products and images to Whiteboards and adjust the layout to achieve the perfect customized look, and then tap into their existing NuORDER product imagery, pricing and metadata to quickly input product data. Products can be added directly to an order or shopping cart for purchase.