E-commerce platform provider Bigcommerce and payment processor Square have partnered to provide brick-and-mortar retailers with an outlet to expand their businesses online. The partnership enables U.S. and Canadian merchants using Square to launch a branded e-Commerce site via the Bigcommerce platform.
With the partnership, Bigcommerce and Square are positioned to help retailers simplify business management online and in stores, leading to a potential boost in customer acquisition and engagement.
“Trying to separately manage both an online and physical retail store can feel like running two different businesses,” said Terry Carter, CEO of Travertine Spa. “What Bigcommerce and Square have built will immediately improve my day-to-day business processes, freeing time that was spent on reporting and technology to instead focus on growing sales and serving our customers.”
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