Executive ViewPoints

7 Ways Brands are Transforming Customers into Members with Subscriptions

Subscriptions originally emerged as a way of creating recurring revenue models for retailers and brands. They then evolved into a novel way…

10 Ways to Reshape and Refresh Your Product Portfolio

Many business owners delay updating their product portfolios to give themselves time to address other crucial operational tasks. Giving your portfolio a…

The Rise of the Digital Showroom

For years, brick-and-mortar (B&M) retailers have grappled with how to remain relevant in the ascendant era of ecommerce. As more consumers opted…

Supply Chain Digitization: Retail’s Guiding Light for Navigating Globalization

For retailers, the benefits of globalization extend far and wide. Globalization is undoubtedly complex in nature, but embracing it can enable companies…

Phasing in Live Engagement Helps Retailers Build Loyalty with Online Consumers

The retail world is experiencing a significant change in how consumers are interacting with their brands. In 2020, the growth in online…

Grocery Trails the Retail Industry in CX and Fulfillment. Here are 4 Ways That Will Change in 2021

At this time last year, declaration of the COVID-19 pandemic sent shockwaves through the grocery industry, which ran flat out to keep…

How Retailers Can Make Effective Changes for Better Logistics Operations

Holiday 2020 was unlike any other for ecommerce growth. In November and December, Adobe Analytics reported that online shopping grew 32.2% from…

How Can Retailers Work Toward Zero-Waste Delivery?

Meeting customer expectations is often easier said than done. And during the COVID-19 pandemic, where consumers have been doing more online shopping…

3 Reasons Why E-Retailers Need to Address Digital Accessibility Now

The COVID-19 pandemic triggered a surge in ecommerce growth across the U.S. retail industry, as many consumers now solely rely on online…

The Acceleration of Retail 4.0 Amid COVID-19

The elements of Retail 3.0 — marketing personalization, contextual relevancy and customer data-fueled brand-retailer collaboration — have largely become part of our reality. Up…