2 years ago Cybersecurity Best Practice: Check Your Physical Security Devices The Akamai 2023 State of the Internet report revealed that retail continues to be the most targeted industry for cyberattacks, accounting for…
2 years ago Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a…
2 years ago Using AI to Build a More Creative, Strategic Future for Marketers Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and innovation. We know that…
2 years ago Ecommerce Marketing Lessons from Q4 2023 Last year was an uncertain one. Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP…
2 years ago How Retailers Can Use AI to Improve Customer Experience and Build Trust In the U.S., ecommerce spending is estimated to reach $1.7 trillion by 2027 – representing over 20% of overall retail sales. Additionally,…
2 years ago Building Connected Commerce in the Age of Loneliness In May 2023, the U.S. Surgeon General declared the country had entered a loneliness epidemic, which could prove an existential threat to…
2 years ago How the Not-Amazons of the World Should Approach Commerce Media All eyes in the retail world are on opportunities in commerce media right now — and rightfully so, given that the already-massive…
2 years ago Decoding the Algorithms of Amazon: Understanding How Consumer Demand Impacts Ecommerce It’s hard to remember, but before the roads were filled with Amazon trucks delivering our packages in two days or less, we…
2 years ago Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity Shopping is one of life’s simple pleasures. It’s a way to treat ourselves, and to indulge in a little luxury. And in…
2 years ago During the Holidays, Small and Mid-Sized Businesses Feel the Impact of Retail Crime Retail crime was a hot topic throughout 2023, and it’s easy to see why. According to the National Retail Security Survey, losses…
2 years ago With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers The growth of retail media networks (RMNs) in recent years has been impressive. As the world moves away from third-party identifiers, retailers…
2 years ago The State of Gamification in Retail: How Brands Can Take Advantage When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus on: not just getting…
Building Connected Commerce in the Age of Loneliness