Executive ViewPoints

Why Word-of-Mouth, not Points, is the New Loyalty Currency for Retail

As consumers, we’ve been told for years that to be considered ‘loyal,’ we must collect and redeem points — and ultimately feel…

Live Shopping isn’t Dead. It’s Just Different.

Based on the past five years of analysts’ predictions, one would think that 2023, after a period of pandemic-accelerated trial and error,…

Telling Your Brand Story Through In-Store Experiences

Today’s shoppers aren’t just buying products. They’re buying into values, looking for brands that reflect who they are and what they care…

How Public Programming Creates Competitive Advantage for Retail

In the competition for foot traffic and loyalty, the winners aren’t the developments with the newest retailers, but they are those that…

From Function to Feeling: How Retailers and Manufacturers can Humanize AI to Build Lasting Loyalty

From shelf to screen, artificial intelligence is rewriting the rules of retail. Over half (55%) of U.S. retail marketers are planning to…

Inside the Digital Product Passport: How Retailers Can Turn Compliance into a Competitive Advantage

In 2026, the European Union will introduce the Digital Product Passport (DPP), a scannable, standardized digital record tied to every product sold…

Do You Know What Your Product Page is Saying?

AI isn’t just reading your product pages — it’s learning from them. Every word, image, review and spec on a PDP becomes…

Retail’s Most Expensive Blind Spot: Balance on Hand and On-Shelf Availability

If you run a retail business, you already know your numbers may not tell the truth, or at least not the whole…

ADA’s 35th Anniversary: An Ideal Time for Retailers to Renew Commitment to Physical Accessibility

With consumers moving more of their daily activities online (like shopping), website accessibility lawsuits have been splashed across headlines. Today, these legal…

The Science of Email Design: How Visual Psychology Drives Engagement in the AI Era

In the early days of email marketing, success was measured by simple metrics: Did the message get delivered, and did anyone open…

Why the Future of Gifting is Small, Seamless and Social

We’ve all had a bad day at work. Last week, my son had his first. Nothing went right, and he left frustrated,…

UX Won’t be About Humans for Long

At this point, most brands have a solid grasp of the theory behind user experience (UX). It means making it easy for…

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Executive ViewPoints

Why Word-of-Mouth, not Points, is the New Loyalty Currency for Retail

Live Shopping isn’t Dead. It’s Just Different.

Telling Your Brand Story Through In-Store Experiences

How Public Programming Creates Competitive Advantage for Retail

From Function to Feeling: How Retailers and Manufacturers can Humanize AI to Build Lasting Loyalty

Do You Know What Your Product Page is Saying?

Retail’s Most Expensive Blind Spot: Balance on Hand and On-Shelf Availability

ADA’s 35th Anniversary: An Ideal Time for Retailers to Renew Commitment to Physical Accessibility

The Science of Email Design: How Visual Psychology Drives Engagement in the AI Era

UX Won’t be About Humans for Long

Feature Your Byline

Ready Your Brand: Leveraging Composable Architecture and AI to Scale and Simplify Digital Content

The Next Era of AI: Combining Consumer, Associate and Workforce Management Tools for a Cohesive In-Store Experience

Accelerating Your Growth: Why Automating Tax andCompliance Solutions Are the “Hidden Heroes” of Expansion

Case Study: Sony BRAVIA Professional Displays Power Stella McCartney’s Global Store Digital Signage

Multimodal Commerce: New Era of Online Shopping

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