Executive ViewPoints

Product Recommendations: Three Shortfalls to Avoid

It’s no secret that consumer expectations for personalized content have shifted drastically in the last decade, requiring brands to rapidly mature in…

Retailers’ Best Defense Against The Amazon Effect: Prescriptive Analytics

One of the biggest catchphrases in nearly every retail trend conversation today is the “Amazon effect.” And after looking at the latest…

Affiliate Malware Makes Customers Disappear; Here’s How To Make It Go Away

In one of the most successful, but least talked-about, tricks, hackers are ripping off online retailers to the tune of nearly a…

Utilizing ‘Retailtainment’ As An Extension Of E-Commerce

We have reached “peak stuff.” You might have heard of this notion coined by IKEA’s CSO wherein financially stable consumers don’t have…

Addressing A Minimum Wage Increase Without Losing Your Staff

Money talks, but a minimum wage increase will interrupt the conversation. A legislative wage increase might throw your retail business into panic,…

Creating The Ultimate Digital Customer Experience

Consumers today believe they deserve a unique, invested experience, right now. And if you can’t provide it or align with their core…

Ad Fraud, Audience Insights And Refined Targeting: 3 Insights For Today’s Retail Marketer

With an ever-changing digital marketing environment, it can be hard for retailers and brands to decide which advertising method is best for…

What Meerkat Can Teach Retailers About Building A Voice Strategy Solely On Top Of Amazon

It’s an all too familiar story. A company builds its entire product strategy on top of a wildly popular platform, with hopes…

So, You Want To Build A Brand Community? 5 Questions To Ask Before You Commit

“I want to build a brand community like Peloton.” We’re hearing this more and more from clients. Tapping into a community makes…

How Emerging Technology Can Help Call Center Reps Do More

Technology is disrupting almost every industry, and call centers are no exception. And although the most important part of a call center’s…

It’s The Dog Days Of Summer And I’m Already Thinking Of Winter

Like many retailer planners and operators, the August heat doesn’t make me think about cool drinks on sandy beaches. Instead, it brings…

5 Ways Brands Are Mixing Up Their Wholesale Sales Strategies

Last year, as big box stores struggled to keep pace with Amazon and other tech savvy e-Tailers, “the retail apocalypse” was constantly…

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Executive ViewPoints

Product Recommendations: Three Shortfalls to Avoid

Retailers’ Best Defense Against The Amazon Effect: Prescriptive Analytics

Affiliate Malware Makes Customers Disappear; Here’s How To Make It Go Away

Utilizing ‘Retailtainment’ As An Extension Of E-Commerce

Addressing A Minimum Wage Increase Without Losing Your Staff

Creating The Ultimate Digital Customer Experience

Ad Fraud, Audience Insights And Refined Targeting: 3 Insights For Today’s Retail Marketer

What Meerkat Can Teach Retailers About Building A Voice Strategy Solely On Top Of Amazon

So, You Want To Build A Brand Community? 5 Questions To Ask Before You Commit

How Emerging Technology Can Help Call Center Reps Do More

It’s The Dog Days Of Summer And I’m Already Thinking Of Winter

5 Ways Brands Are Mixing Up Their Wholesale Sales Strategies

Feature Your Byline

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

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