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Inbox Love: Investigating The State Of Triggered Emails & Personalization For Retailers And Consumers

Progressive retailers can see significant gains when they embrace personalized and triggered emails. For example, Word of Watches saw a 120% boost in revenue. However, a new survey from Magnetic and Retail TouchPoints reveals that few retailers are giving consumers the immersive and relevant email experiences customers crave. Download Inbox Love: Investigating the State of Triggered Emails & Personalization for Retailers and Consumers and learn how to: Understand consumers' cross-device email behaviors Adapt to shifting email trends and customer demands Collect and use data to deliver relevant and timely emails Embrace triggered emails to stand out in crowded inboxes Download…
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Omnishopper 2017: The Rise Of The Networked Shopper

Ever-changing shopper behavior and preferences are impacting retail industry transformation today and into the future. Prepare to exceed shopper expectations by understanding their journey. Download the Omnishopper 2017 shopper report to unlock the five drivers of consumer transformation, including: Increasing pre-purchase research; Demographic differences in technology choices; Loyalty to current brands; Changing channel value propositions; The growing value of experiences over things Fill out the form to discover the five behaviors that are driving retail transformation.
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Survey: Reducing Friction Across The Omnichannel Customer Journey

Retailers across the spectrum see the value that omnichannel strategies bring to their organizations. This report, based on 117 responses to the fifth annual Retail TouchPoints Omnichannel Survey, reveals how retailers are mastering omnichannel by: Tracking consumer activity across the omnichannel purchase journey; Focusing on cross-channel inventory visibility; Making inventory accessible across all channels; Integrating stores more firmly into the distribution process; Deploying a wider range of analytics tools; Providing more cross-channel information access to customers; Arming front-line associates with a wider range of data; and Empowering store associates to match competitive prices. Get the complete survey results!
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Inside The Mind of the Modern Shopper

What do shoppers in New York City, Los Angeles and Chicago have in common? They demand seamless shopping experiences, high-quality store service and flexible fulfillment options. To verify and clarify new shopper trends, Retail TouchPoints and Aptos took to the streets to survey 100 shoppers in each city. The resulting report uncovers consumers' expectations, preferences and behaviors, including:
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