With: Chris Bishop, Founder and CEO of 7thingsmedia
Should retailers be investing in a mobile-optimized site or mobile app? Can push notifications truly drive consumer action? Will beacons ever become mainstream in the retail industry? These were among the questions asked and answered during the FD Mobile Summit, which was held at the Digital Sandbox in NYC. During this episode of TouchPoints TV, Chris Bishop, Founder and CEO of 7thingsmedia, shares his thoughts on top mobile trends, and discusses how the agency helps brands and retailers reach their mobile goals.