Keith gives viewers an in-depth look at the “Virtual Assistant,” which is making its U.S. debut at Duane Reade’s new flagship store on Wall Street in New York City. The technology, developed by Lawrence, a Tensator Company, crafts a unique and compelling trip for customers in their tour of the 22,000 square-foot store, which also features a medical clinic, spa, and sushi bar. Keith explains how the technology formulates a customized plug and play solution for retailers by conveying information on promotions, sales and new brands to give shoppers a simple yet rewarding in-store experience.