Making Omnichannel A Reality: 2015 Webinar Series

With Scott Knaul, CEO of SMK Workforce Solutions

Scott Knaul, CEO of SMK Workforce Solutions, shared feedback and insights from the 2014 Consistent Customer Experience webinar series and plans for the 2015 event. “Over a six-month period, we had 6 webinars and more than 500 people got involved,” Knaul noted. In 2015, the series will focus on making omnichannel strategies a reality. “We need to really acknowledge what we need to be successful in retail, and omnichannel is one of them. How do you make it a successful process for not only the customers, but also the associates.”