Impact Analytics Helps Enable Lifecycle-Based Optimization

Impact Analytics offers PriceSmart, designed to enable product lifecycle-based optimization to help retailers achieve long-term goals. The technology is a single platform that aims to enhance pricing decisions and features automated course correction in pricing using recent data to update forecasts and improve workflows.

PriceSmart’s advanced AI forecasting offers SKU/store-level pricing recommendations that can be optimized by various factors such as channel, store, cluster, customer segment and more. It aims to be highly configurable and adaptable to reach clients’ unique business rules and objectives. Key features include:

  • Location-based pricing capabilities;
  • Exception management-based workflow;
  • ‘What-if’ scenario simulations;
  • Highly configurable to each business;
  • Robust test and control; and
  • Automated dynamic pricing recommendations.


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