Collaborative assortment management workspace MakerSights has added integration with PTC FlexPLM V12. The integration is designed to instantly synchronize product data from product lifecycle management platform FlexPLM with the MakerSights Workspace, to enable the product creation and merchandising teams to quickly and easily engage with consumers on in-development products.
The integration aims to break down data silos and connect two critical digital tools within a brand’s value chain, to create a direct path to cross-functional collaboration on assortment management within a single digital workspace. Automating this workflow helps ensure product information in MakerSights is always current, saves time and empowers teams to test products in development with consumers at scale more quickly.
The solution’s goal is to give product, merchant and other cross-functional teams and stakeholders a complete, always up-to-date view of in-development assortments within the context of consumer sentiment data and internal stakeholder feedback. This 360-degree view of the assortment can empower product and merchandising teams to make faster, data-informed product decisions to reduce the risk of over-assortment and overproduction.