Digital Marketing

Holiday Sales Predictions Vary, but One Thing is Clear — AI will be a Winner

Sales forecasts from Deloitte and Salesforce predict relatively rosy sales this holiday season, but not everyone is predicting a blockbuster holiday —…

Ulta Beauty Kicks Off ‘College Glow Up’ Tour to 6 Campuses

Ulta Beauty has embarked on its first multi-market experiential activation — a College Glow Up Tour presented in partnership with HerCampus Media…

What U.S. Retailers can Learn from China’s Social Commerce Success

In Q1 this year, Chinese retailer Pop Mart saw market capitalization surge to nearly $40 billion, outpacing established global rivals like Hasbro and…

Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers

How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for many brands and creators…

DSW Steps into Retail Media Arena with Debut of ‘Front Row Connection’

DSW Designer Shoe Warehouse has stepped into the retail media arena with the debut of Front Row Connection, a self-service platform powered…

C-Store Delivery Platform Vroom Adopts Instacart’s Retail Media Solution

Vroom Delivery, an ecommerce platform serving 3,500 convenience stores nationwide, has partnered with Instacart to deploy its Carrot Ads retail media technology….

Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’

There’s been talk for some time about the collapse of the traditional “funnel.” Consumers no longer move along a linear path from…

Pinterest’s New ‘Where-to-Buy’ Links Give CPG Advertisers Valuable Purchase Intent Data

Pinterest is rolling out native “where-to-buy” links for its standard image ads, allowing advertisers to show multiple in-stock retailer options for a…

Why Holiday Campaign Success Depends on Experience, Not Just Exposure

Holiday marketing has long been the season that can determine the success of a brand’s sales year. But in today’s fragmented media…

Dick’s Names Execs to Manage Recently Acquired Foot Locker, Debuts House of Sport Virtual Tour

Dick’s Sporting Goods has finalized the $2.5 billion acquisition of Foot Locker announced in May 2025 and has named an executive team…

How Conversational AI is Shifting SMS from a Marketing Tool to a Service Channel

From the moment that it became socially acceptable (and technically possible) to send marketing text messages, brands have eagerly jumped on the…

Pacsun Kicks Off College Football Tailgate Tour

Pacsun pop-up shops will be showing up on college football game days this fall following an initial installation at the Ohio State…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.

Digital Marketing

Ulta Beauty Kicks Off ‘College Glow Up’ Tour to 6 Campuses

DSW Steps into Retail Media Arena with Debut of ‘Front Row Connection’

C-Store Delivery Platform Vroom Adopts Instacart’s Retail Media Solution

Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’

Pinterest’s New ‘Where-to-Buy’ Links Give CPG Advertisers Valuable Purchase Intent Data

Why Holiday Campaign Success Depends on Experience, Not Just Exposure

Dick’s Names Execs to Manage Recently Acquired Foot Locker, Debuts House of Sport Virtual Tour

How Conversational AI is Shifting SMS from a Marketing Tool to a Service Channel

Pacsun Kicks Off College Football Tailgate Tour

Return to Sender: How Organized Retail Crime Rings Exploit Returns, Claims, and Loopholes

Unlock the Secrets to a Profitable Holiday Season

From Data Center to Storefront: How AI + Edge Computing are Transforming Retail

2025 Telecom Retail Trends: AI, Tech, and What Your Peers are Planning Next

2025 Unified Commerce Benchmark for Specialty Retail

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