Cappasity has launched Mertsy SDK, a mobile digitizing solution designed to help classifieds include immersive content production inside their apps. The solution can integrate the capturing and displaying of 3D product images directly into retailers’ mobile apps and websites.
The technology aims to immerse shoppers in the experience by integrating 3D/360/AR visualization into a product card. The content is fully interactive and aims to provide a complete understanding of the product because it can be viewed from all angles. This type of content is particularly useful for classified users because it helps buyers make a more informed purchase decision and enables sellers to demonstrate items in a more informative and engaging format.