D4t4 Solutions has launched the Celebrus Fraud Data Platform (FDP) to help retailers protect their customers in real time across all digital touch points, using automated behavioral insights to eliminate new account, account takeover and payment fraud. The automation aims to help companies catch fraud in real time so that they can better intervene.
Celebrus FDP is designed to reduce false positives through continuous authentication that enables more accurate and sophisticated detection. The solution helps businesses protect their customers through features including:
- Behavioral biometrics and analytics that provide seamless anonymized detail about users as they navigate digital channels;
- Insights that signal unusual online interactions in real time to identify fraud across the customer journey;
- Integration with existing fraud detection and investigation systems to identify and prevent multiple fraud types; and
- Complete control over the environment to quickly adapt to evolving threats.
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