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The Retailer Tipping Point: Welcome To The Digital Coupon Era

Retail couponing is at a tipping point: As digital technology becomes the primary preferred source for communication between retailers and consumers, digital coupons are becoming the coupon-of-choice. To learn more about this trend, Retail TouchPoints collected insights from close to 150 retail executives in a July 2013 survey.

Survey results confirmed that retailers are increasing investments in and commitment to digital couponing, as consumers adopt them for various purposes. A growing number of consumers are storing/redeeming coupons using their smartphones (76%). These and other findings will be highlighted in this upcoming webinar.


When?

September 11, 2013 at 3pm EDT / 12pm PDT

teradata_webinar_sponsor_logosWith Whom?

  • Ben Sprecher
    Commerce Strategy Lead
    Google


Moderator:

  • Debbie Hauss
    Editor-in-Chief
    Retail TouchPoints

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