social analytics

Why One DTC Skincare Brand Decided to Acquire its own Social Commerce Solution

The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly…

HTC Collects 54,000 Consumer Images With Social Campaign

As part of a 2013 holiday campaign, mobile device manufacturer HTC — in partnership with social media integration company Aerva — collected…

ePrize Social Analytics Aggregates Facebook Data

Most marketers (80%) said they plan to use social media data in their overall marketing efforts, according to eMarketer in a recent…

Price Sentiment Declines 27% On Black Friday And Cyber Monday

Smart marketers are sharpening their focus on insights from social impressions ― the ultimate source of customer sentiment. As reported by Retail…

Making ‘Socialytics’ An Integral Part Of Retail Operations

Optimizing social media is a top priority for retailers seeking the most effective strategies to connect with tech-savvy shoppers. While blogs are…

Walmart, PacSun & Ice.com Share Insights On Social Media Analytics

This is Part II of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and the business intelligence the…

Neiman Marcus Shares Insider Tips on Retiring Monolithic Tech and Embracing Modern, Composable Architecture

How Design Teams are Maximizing the Impact of New Store Experiences

Best Practices for Boosting Supply Chain Visibility

The Evolution of Retail Media: Powered by Data, RMNs Offer Full-Funnel Advertising

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