branding

Deckers Improves Online And Mobile Conversions With Demandware

When IT teams focus more on daily operations than site advancements, retailers with homegrown e-Commerce platforms sometimes struggle to create optimal shopping…

Gilt Groupe Extends Flash Sales To More Than 100 Countries

Consumers are gravitating to flash sale sites in an effort to obtain designer goods at a highly discounted price. Due to increased…

Multiple Factors Vital To Improving International Online Shopping Satisfaction

Retailers are providing U.S. shoppers with incentives such as discounts and free shipping to increase purchases through their e-Commerce sites but can…

What Retailers Can Learn From Luxury Brands

As the powers of mobile, social and web continue to develop, retailers must implement compelling multimedia elements such as photos, video and…

Facebook “Likes” Increase Likelihood Of Purchase

In the last two years, consumers have looked to their laptops and mobile phones to help finalize purchasing decisions, with an estimated…

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