Up to 75% of executives believe they need to embrace Big Data to succeed, according to research from Bizo. Are you leveraging customer information to personalize brand experiences across all channels?
Customers are connecting and engaging with brands across multiple channels throughout the entire browsing and buying journey.
This brief will provide insights regarding the ways retailers can better customize online and in-store shopping experiences. Best practices include:
- Integrate e-Commerce and store data to create a comprehensive picture of customers;
- Embrace the conversational paradigm to build one-to-one engagement; and
- Create personalized interactions on the web and in the store with mobile marketing.
Complete the form below to download the brief, titled: Transforming The Customer Experience Across All Channels, to learn more.