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Top Five Strategies for Succeeding in Online Marketplaces

With online marketplaces approaching more than half of total digital sales, understanding marketplace operations is one of the most important elements of growing online revenue.

The success of competitors to Amazon such as Etsy, Airbnb and Fiverr prove that there are opportunities to carve out a niche in even the most aggressive markets. Marketplaces give retailers the ability to grow online revenue — and better meet customer demands — without spending a ton of money to purchase initial inventory. However, there are key strategies to undertake, and pitfalls to avoid, in order to thrive in this burgeoning market.

Join us as we discuss the Top Five Strategies & Pitfalls for Succeeding in Online Marketplaces with the experts from Mirakl and Vertex. In this session, you’ll learn:

Best practices when it comes to operating and scaling online marketplaces;
Ways to stand out in a seemingly saturated commerce landscape with a marketplace;
How to meet customers’ high demands in an increasingly competitive digital landscape; and
Misunderstood implications for tax collection and other liabilities.

Speakers:

Fareeha Ali

Mirakl

Shannon Kelly

Vertex

Nicole Silberstein

Retail TouchPoints

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Retail TouchPoints is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors (including Vertex & Mirakl), and partners. Please read our Privacy Policy and Terms of Use for more information.

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With online marketplaces approaching more than half of total digital sales, understanding marketplace operations is one of the most important elements of growing online revenue.

The success of competitors to Amazon such as Etsy, Airbnb and Fiverr prove that there are opportunities to carve out a niche in even the most aggressive markets. Marketplaces give retailers the ability to grow online revenue — and better meet customer demands — without spending a ton of money to purchase initial inventory. However, there are key strategies to undertake, and pitfalls to avoid, in order to thrive in this burgeoning market.

Join us as we discuss the Top Five Strategies & Pitfalls for Succeeding in Online Marketplaces with the experts from Mirakl and Vertex. In this session, you’ll learn:

Best practices when it comes to operating and scaling online marketplaces;
Ways to stand out in a seemingly saturated commerce landscape with a marketplace;
How to meet customers’ high demands in an increasingly competitive digital landscape; and
Misunderstood implications for tax collection and other liabilities.

Speakers:

Fareeha Ali

Mirakl

Shannon Kelly

Vertex

Nicole Silberstein

Retail TouchPoints