Video can help retailers better engage shoppers as they’re browsing online. In fact, 96% of consumers find videos helpful when they’re making a purchase decision, according to research from Animoto. Nearly three quarters of respondents said they were more likely to purchase a product or service if they could watch a video beforehand.
This infographic, courtesy of Animoto, outlines the benefits of video marketing for small businesses.
Video can help retailers better engage shoppers as they’re browsing online. In fact, 96% of consumers find videos helpful when they’re making a purchase decision, according to research from Animoto. Nearly three quarters of respondents said they were more likely to purchase a product or service if they could watch a video beforehand.
This infographic, courtesy of Animoto, outlines the benefits of video marketing for small businesses.