Pricing competition is heating up and retailers must respond in order to compete. The challenging economy has created a culture of cost-conscious consumers. And mobile devices are allowing consumers to compare prices in real time, even at the point of purchase.
Retailers are reporting that Price Sensitivity is a top business challenge, according to Retail Systems Research. New and innovative pricing strategies are a must.
This white paper titled: The New Rules Of Multichannel Price Management offers four steps to closing the loop on pricing strategies, online, in-store and in-aisle.
To learn more, complete the form below to download the white paper today.